I joined Ideas Made, who had an existing website and a solid idea of the direction of the brand. However the website lacked consistency, and didn't exhibit the professionalism that the brand demanded. The proposition was to keep things simple, confident and sophisticated.
The website had to be responsive, flexible and feature space for case studies and a blog which also required functionality and various layouts.
The brand was mostly complete and the logomark had been created, and a typeface had been selected and I was required to make these elements work within the new web design.
Jan 2018 - Current
Senior UI Designer
Responsive Web, CMS